8wines UK Affiliate Program

Award-winning online wine shop serving the UK — premium reds, whites and sparkling wines, rated 4.89 by 6,000+ shoppers.

Program Terms

  • Commission: 1%–6%
  • Deep linking: available

Program Overview

8wines brings the world of premium wine to British doorsteps. Established in 2015, the retailer curates a hand-selected range from celebrated regions — Italian classics, French favourites, New World standouts and hard-to-find bottles from Napa Valley to the Judean Hills — with popular labels rated 92+ on average. Quality recognition is a defining trait: eight consecutive Gold medals from Wine-Searcher for the wine selection, the title of Europe's fastest-growing premium wine store, and a Trusted Shops score of 4.89 from more than 6,200 verified reviews with buyer protection up to €2,500. A dedicated team advises on selections and deliveries by phone, chat and email. For UK shoppers the offer is straightforward: browse red, white, sparkling and rosé by country, stock up on mixed cases and six-bottle tasting sets, join the wine club for a special selection, and follow the blog's expert guides. Alcohol sales are restricted to over-18s, and the merchant promotes drinking in moderation.

Products and Services

Red, white, sparkling and rosé wines from Italy, France, Spain, the USA, Argentina, Georgia, New Zealand, Australia, Slovenia, Portugal and beyond — top-rated bottles averaging 92+. Curated six-bottle tasting sets (rosé champagne, Muscadet, Gevrey-Chambertin, Oregon Pinot Noir, Georgian Khvanchkara), mixed cases and bundles, extra-virgin olive oil sets, a wine club with a special selection, and a wine blog covering recommended wines and wine destinations. European delivery with UPS; multilingual customer care (+420 23 426 1822) by phone, chat and email.

Why Promote 8wines UK?

  • Serving UK wine lovers with premium bottles since 2015
  • Curated range from Italy, France, the USA, Argentina, Georgia and more
  • Eight consecutive Wine-Searcher Gold medals for the wine selection
  • 4.89/5 Trusted Shops rating from 6,200+ verified reviews
  • Top-rated bottles averaging 92+ across the range
  • Six-bottle tasting sets plus a wine club with a special selection
  • UPS delivery to the UK and Europe with buyer protection to €2,500
  • Up to 6% commission with deep linking for UK publishers

Commission Details

  • Commission group 1: 1%
  • Commission group 2: 6%

Who This Program May Suit

Well suited to UK publishers in wine, food, lifestyle and gifting: wine columns and review blogs, recipe-and-pairing sites, Christmas and wedding gift guides, subscription-box roundups, and premium deal newsletters. A 1–6% commission and permitted deep linking reward targeted content such as 'Italian reds under £25' or 'best wine tasting sets'. The wine club and mixed cases offer repeat-purchase and gifting hooks. Publishers should address an 18+ British audience and follow UK alcohol-advertising rules.

Promotion Ideas

  • Write UK gift guides ('best wine gifts under £30') with deep links to tasting sets
  • Create regional roundups ('Bordeaux, Rioja, Marlborough') for British palates
  • Target Christmas, wedding and dinner-party content with mixed-case buying guides
  • Publish food-and-wine pairing articles linking to the olive oil and wine cases
  • Run new-arrival and sale alerts for premium deal hunters

Restrictions and Notes

Available countries: GB (per the Awin record); the merchant delivers across Europe and the UK — confirm eligible territories in Awin. Cookie duration, validation period, average payment time, EPC and conversion rate are not provided in the source record — confirm in the Awin interface. Commission: 1.00–6.00% (percentage type). Deep linking is allowed. Alcohol policy: no sales to under-18s; the merchant recommends moderate consumption — UK publishers must comply with alcohol advertising rules and target adults only. Comply with Awin and merchant brand terms.

Frequently Asked Questions

What is 8wines UK?

8wines UK is the British-facing affiliate program of 8wines, the European online wine merchant delivering premium wines since 2015 — now serving UK shoppers through 8wines.com.

What commission can publishers earn?

The Awin program pays 1.00–6.00% commission (percentage type) on referred sales, in GBP.

Is deep linking allowed?

Yes — deep linking is allowed, so publishers can link directly to wines, cases and categories.

Where does 8wines deliver?

The merchant delivers all over Europe and the UK; confirm eligible territories in the Awin interface.

Are there age restrictions?

Yes — alcohol cannot be sold to under-18s; publishers must target adult audiences and follow UK alcohol advertising rules.

What is the cookie duration?

The cookie duration is not provided in the source record. Check the current terms in the Awin interface.

What is the commission rate for 8wines UK?

The 8wines UK affiliate program offers a rate of 1%–6% for tracked conversions via Affne.

Where do I apply for the 8wines UK affiliate program?

You can apply directly on this page by creating an Affne publisher account.

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